Brand Director of the Year Award

Honouring brand directors excelling in brand strategy

RecognisesLeadershipCreativityProfessional achievementSocial impactCareer achievement

RecognitionIndividualLeadershipCommunity

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About this category

This category recognises brand directors driving brand strategy, positioning and reputation. Judges will look for a strong leadership journey supported by clear evidence of achievement, influence, and lasting value.

Eligibility

Open to directors and senior leaders in relevant leadership
Management
Professional
Specialist roles who can demonstrate responsibility
Achievement
Influence
Measurable impact

Judging criteria

Strategic vision
Creativity and originality
Measurable results
Audience and stakeholder impact
Team leadership
Integrity and reputation

Qualitative criteria

Clarity of leadership story
Authenticity and values
Originality of approach
Strength of examples
Influence on people
Organisation
Sector
Community
Sustainability of impact

Metrics

Evidence such as brand awareness
Reach and engagement
Leads or sales generated
Campaign return on investment
Media coverage
Reputation measures
Industry recognition

Additional criteria

Nomination should include clear examples
Supporting evidence
Dates/timeframes where possible
Testimonials
Case studies
Data
Media links
References where available

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