Iconic Newcomer Influencer of the Year (Female)

Celebrating the female newcomer who made the biggest impact as an influencer this year

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About this category

Iconic Newcomer Influencer of the Year (Female) celebrates the female newcomer who burst onto the scene this year. In a short time she has built a following, created standout content and caught the attention of audiences and brands alike. Judges look for remarkable early momentum and the hallmarks of a future leading voice.

Eligibility

Open to women-identifying influencers who began creating content in the last two years
Any platform, including Instagram, TikTok, YouTube, LinkedIn and X
Content must be original and created by the nominee

Judging criteria

Momentum: speed and scale of audience growth
Standout content: originality and creativity
Engagement: how strongly her audience responds
Potential: brand interest and future direction

Qualitative criteria

Fresh, authentic voice
Creative risk-taker
Responsible online presence
Strong connection with her audience

Metrics

Follower growth since starting
Engagement rate and viral moments
Early brand partnerships
Press or industry attention

Additional criteria

Must have started creating content within the last 24 months
Analytics screenshots or links should be provided

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